Reflow Studio partnered with myfirstDAO to offer strategic consultation, guiding their in-house design team on creating compelling designs and adopting best practices for effective communication and conversion. Our collaboration was a meticulous, months-long process that aimed to develop a new website for the project that could accurately convey their unique value and motivate visitors to mint the DAOphin NFT. We worked closely with myfirstDAO, focusing on design aspects that would optimize user engagement and conversion. We shared insights into design principles that would elicit interest and foster trust, guiding their team to create a user interface that was not just aesthetically pleasing, but also facilitated a seamless minting process.